Ebay Video Professor

Video Professor: The way to learn eBay®

Each day Video Professor ships out hundreds of orders of its popular “How to buy and sell on eBay®” lesson. Video Professor Founder and CEO John Scherer will be the first to tell you he’s surprised at the enormous success of the product.

“When we shot our first commercials for the lesson I was skeptical,” he says. “But my marketing team convinced me it was a good idea so we went ahead with the project and I’m glad I listened to them.”

So why the popularity? Scherer thinks today’s uncertain economic times play a role. “People are looking to pick up a few extra dollars or even start full fledged home-based businesses,” Scherer says. “eBay is a great way to do just that.”

Here’s a quote from Amanda Lenhart, senior research specialist at the Pew Internet & American Life Project. “This is the era of the anytime, anywhere yard sale. The whole wired world is a flea market.”

Do yourself a favor and take a quick inventory of all the stuff lying around the house, tucked away in boxes in your basement or attic. Chances are someone; somewhere is willing to pay you money for it. Think about it, what would you rather have, cash or clutter?

Among the millions who buy and sell on eBay there are two primary groups. Casual and what are called “Super Sellers.” Video Professor worked with Super Sellers in developing the original eBay lesson and the updated versions that followed.

“These are true entrepreneurs,” says John Scherer. “They go to garage sales, estate auctions and the like, bring the stuff home, clean it up then put it on it on eBay for sale. Many make very good incomes. They’re working full-time from home and enjoying every minute (and dollar) of it.”

Buying and selling on eBay is designed to be easy. But it’s all about bargaining and marketing, with the emphasis on marketing if you’re a seller.

“You have to know how to pitch your product so it stands out from similar items. Your page has to be professional and eye-catching,” says Scherer. “Keep in mind you have plenty of competition. With our Video Professor eBay Lesson we teach you all the tricks of the trade from start-up to marketing to closing the deal which includes good customer service and communication.

John Scherer says in his commercials that he can’t guarantee to make you a millionaire by selling an attic full of baseball cards. But you can learn to turn those cards, or whatever else you have into cash.

Here are just some of the most popular products on eBay.

1. Jewelry

2. Coca-Cola Memorabilia

3. WWII Memorabilia

4. Silverplate

5. Paintings

6. Toys

7. Sheet Music

8. Dolls

9. Bottles

10. Furniture

The list goes on and on but do you have any of the above gathering dust instead of earning dollars at your house?

There are lots of ways to sell your unwanted items. Garage sales certainly are one way. But they involve a lot of work. Setting up stuff on your driveway, pricing everything, going around your neighborhood posting signs then sitting all day long hoping someone comes by, and if they do, actually buy something. Then there’s the work of storing away everything you didn’t sell.

Compare all that to simply logging on to your eBay account and doing business from the comfort of your home office.

The key to marketing anything is efficiency in the process. eBay does just that and Video Professor can teach you how.

“What have you got to lose,” says Scherer in his commercials. “Try my product.”